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Melbourne, Victoria, Australia
50-249
2012
$4,000
2020
9 months
Challenge
Migrate SEO value to Magento with minimal traffic impact and achieve 100% non-branded keyword growth
Solution
The Block Shop went from ranking for 2059 keywords on Google’s first page in November 2019 to 5300+ keywords in August 2020 - the highest ever pre-show non-branded keyword growth & exposure. The growth continued to 6200+ keywords in November 2020, at the time of writing.
Result
240% organic revenue growth Throughout the campaign, the new platform & strategy achieved pre-show organic channel growth of 180% in transactions and 240% in revenue. This positioned The Block Shop to capitalize on the surge of traffic during the TV show and new non-branded customer acquisition
$4,000
2021
12 months
Challenge
Our challenge included increasing the SEO profile of a website that already had strong organic positions, in an industry heavily dominated by large corporate owned camping stores with huge marketing budgets.
Solution
- Extensive mapping of website categories - Massive URL & category restructure - Implementing targeted metadata based on market research - Link outreach for supporting on site work - Hard coding of sidebar subcategories on desktop and mobile - Enhanced crawling and indexability - Monthly audits
Result
- Increased 1st Page keywords from 7200 to 9500+ - 2x High volume keywords to 1000+ - 30% growth in users & sessions YoY
$6,500
2019
24 months
Challenge
The client were heavily dependent on Ebay for their online sales and growing their organic search channel was a priority. They had very little branded presence in a market dominated by brands for decades. There were some minor rankings when we started, it was basically from 0.
Solution
- Extensive category segmentation by category, make and model - URL restructure | Custom menu - Product description consistency - Clear product naming & url convention - Star ratings on search at product and category level - Ongoing consulting for branded organic growth
Result
Over 2 years 10x Revenue (Business wide) most early on sales were eBay 16x Website Traffic 15x Growth in Sessions 1000+ rankings in Vehicle Make & Model keywords
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Discover the Immerse Marketing touch — where digital finesse meets business brilliance. We're not just marketers; we're your dedicated partners in navigating the online landscape. Let's amplify your digital presence together.
Melbourne, Victoria, Australia
Web Development, Digital Design +5
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$5,000 - 10,000
We're the video production company for growing tech brands. Our superpower is making complexity disappear through compelling videos. That's why some of the world’s best choose us, including Spotify, Vimeo, Semrush, Square, Digital Ocean and Airtable.
Melbourne, Victoria, Australia
Content Marketing, Video Production
Fintech, IT +1
$5,000 - 10,000
Soto Group are a full-service brand agency and digital agency with global capabilities across web design and web development, marketing, and branding. We create brands and websites that turn browers into buyers.
Melbourne, Victoria, Australia +2
Marketing Advice, Branding +15
Food & Beverages, Agriculture +3
Starting from $5,000
We are a digital marketing agency with a strong focus on customer service and results. Let us help expand your brand by providing professional web design, search engine optimisation (SEO), social media management, content creation and Google Adwords
Melbourne, Victoria, Australia
Advertising, SEO +25
Legal Services, Dental +3
$0 - 1,000
We specialise in simplifying paid digital advertising across all channels, using our expertise to maximise the potential of each platform. Digital video | Paid social | Paid search | Display | Native | Audio | Digital OOH | Data visualisation | MMM
Melbourne, Victoria, Australia
Advertising, Social Media Marketing +7
Real Estate, Media & Entertainment +1
Starting from $10,000
We use our expertise in mathematics and data to quantify the root-causes of problems and challenges that brands face...we just happen to buy media. We transition brands from Mad Men to Math Men.
Melbourne, Victoria, Australia
Marketing Advice, Advertising +31
Home Services, Ecommerce +3
$5,000 - 10,000
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Tell us about your needs and describe your problem, so the agency understands what you want to achieve.
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