Exploring URL Volatility in Google's AI Overviews
Discover how volatile Google’s AI Overviews (AIOs) are when it comes to URL consistency.Nov 20, 2024
Mordy Oberstein
Head of SEO Branding AT Wix
Mordy is a renowned contributor to the SEO industry and has authored numerous studies on a variety of Search related topics. His widely shared insights have helped the SEO community better understand how Google‘s algorithm has evolved and how it often treats sites. A frequent speaker at industry conferences, Mordy is also the host of the SEO Rant Podcast and the co-host of the Edge of Web‘s weekly news podcast as well as the organizer behind Twitter‘s #SEOchat.
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Understanding Google’s August 2024 Update
On August 15th, Google announced it was launching a Core Update for August 2024. While Google originally said it would take a month to complete, the update’s roll-out ended on September 3rd, lasting for a total of 20 days.Sep 19, 2024
Analyzing Google's March 2024 Core Update
On March 5, 2024, Google announced the launch of the March 2024 Core Update. The update is without doubt, one of the most significant SEO events of 2024. This is due to a variety of reasons related to the nature of the rollout, its relationship to the Helpful Content Update, the unique statements coming out of Google, the current state of the web, and more.May 16, 2024
The Impact of the November 2023 Core Update
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