Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In November netflix.com received 2.56B visits with the average session duration 13:43. Compared to October traffic to netflix.com has increased by 7.76%.

Visits

2.56B

+8%

Pages / Visit

3.26

Avg. Visit Duration

13:43

Bounce Rate

50.9%

Total Visits last 3 months

Nov2.56B

Oct2.38B

Sep2.2B

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netflix.com Website Traffic by Country

See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Netflix.com's core audience is located in United States followed by India, and Brazil.

Country		All devices	Desktop	Mobile
United States	18.34%	469.46M	82.24%	17.76%
India	5.23%	133.98M	67.34%	32.66%
Brazil	4.94%	126.55M	80.65%	19.35%
United Kingdom	4.78%	122.28M	89.52%	10.48%
Germany	3.81%	97.48M	87.95%	12.05%

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netflix.com Website Traffic Journey

Learn where visitors browse before landing on your competitor’s site and where they go after to find new opportunities for attracting your competition’s audience

Desktop

Nov 2024

On netflix.com, visitors mainly come from Direct (90.11% of traffic), followed by google.com (6.35%). In most cases, after visiting netflix.com, users go to google.com and youtube.com.

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netflix.com Competitors and Alternatives

Reveal other websites that your audience is interested in. See the list of domains users are browsing next. Netflix.com's audience also visits rottentomatoes.com, followed by justwatch.com, and collider.com.

rottentomatoes.com

Visits:

105.08M

justwatch.com

Visits:

142.1M

collider.com

Visits:

27.1M

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netflix.com Organic and Paid Website Traffic

Discover how your top competitor’s audience surfs the web so you can tailor your website experience perfectly at every stage of the customer journey. Netflix.com’s traffic has dropped by -4.7% month-on-month down to current organic search traffic. In addition, paid search traffic has dropped by -45.69% down to current paid search traffic.

Organic Search Traffic

386.9M

-5%

Paid Search Traffic

4.02K

-46%

Branded Traffic Share

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netflix.com Organic Keywords

Organic Research is designed to help you discover competitors' best keywords.

netflix.com Top Organic Keywords

Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to netflix.com, while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.

United States

Nov 2024

Keyword	Intent	Position	Volume	CPC(USD)	Traffic %
netflix	N	1	16,600,000	2.39	17.68%
netflix login	N T	1	673,000	1.2	0.71%
n	I	1	1,500,000	1.43	0.49%
netflix movies	N	1	450,000	0.19	0.47%
netflix account	N T	1	368,000	1.27	0.39%

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netflix.com Backlink Analytics

Analyze and track netflix.com’s backlink profile with the fastest backlink database available

Discover the most valuable backlink portfolio in your niche

Spot toxic links and remove them before they cause harm to your website

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netflix.com Backlink Stats

Dive into your competitor’s SEO Authority Score and backlink profile.

100

380.58K

198.45M

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netflix.com Backlinks and Referring Domains

Uncover the referring domains of your competition, assess their backlink profile expansion, and get a clear picture of the opportunities you may be missing. In November the number of backlinks to netflix.com has increased by 2.66% and equals 198.45M. The amount of referring domains has increased by 0.35% and equals 380.58K.

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