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    Last updated: December 14, 2024

    theguardian.com

    November 2024 Traffic Stats

    NewspapersOnline Services
    Global Rank:
    Worldwide
    98
    Country Rank:
    United Kingdom
    17
    Category Rank:
    Newspapers
    14
    Visits

    442.75M

    Authority Score

    100

    Traffic Cost

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    Ad Spend

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    • Which keywords they target
    • Their most important pages
    • Where their traffic comes from
    • Where they get backlinks from
    • How they monetize their site
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    theguardian.com Web Traffic Statistics

    Get a snapshot of theguardian.com online performance by viewing its most critical traffic metrics
    Spy on your competitors’ traffic generation strategies
    Identify your competitor’s top products, services, and categories
    Reveal the competition’s best performing digital marketing channels

    theguardian.com Traffic and Visitor Engagement

    Benchmark website’s performance against your competitors by keeping track of key indicators of onsite behavior. In November theguardian.com received 442.75M visits with the average session duration 08:53. Compared to October traffic to theguardian.com has increased by 9.81%.
    Visits

    442.75M

    +10%
    Pages / Visit

    2.45

    Avg. Visit Duration

    08:53

    Bounce Rate

    51.35%

    Total Visits last 3 months
    Nov442.75M
    Oct403.19M
    Sep416.06M
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    theguardian.com Website Traffic by Country

    See the global distribution of visitors to your competitor’s website and start tapping into overlooked markets. Theguardian.com's core audience is located in United Kingdom followed by United States, and Australia.
    Country
    All devices
    Desktop
    Mobile
    United Kingdom35.32%156.39M20.41%79.59%
    United States23.67%104.82M31.35%68.65%
    Australia7.33%32.45M23.5%76.5%
    Ireland4.04%17.89M6.98%93.02%
    New Zealand
    		3.36%14.9M10.08%89.92%
    See all countries →10x daily insights. Free!

    theguardian.com Website Traffic Journey

    Learn where visitors browse before landing on your competitor’s site and where they go after to find new opportunities for attracting your competition’s audience

    On theguardian.com, visitors mainly come from Direct (55.29% of traffic), followed by google.com (26.86%). In most cases, after visiting theguardian.com, users go to google.com and youtube.com.

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    theguardian.com Competitors and Alternatives

    Reveal other websites that your audience is interested in. See the list of domains users are browsing next. Theguardian.com's audience also visits independent.co.uk, followed by bbc.co.uk, and imdb.com.
    #1
    independent.co.uk
    Visits:

    103.47M

    #2
    theguardian.com favicon
    bbc.co.uk
    Visits:

    646.26M

    #3
    theguardian.com favicon
    imdb.com
    Visits:

    822.43M

    See more competitors →

    theguardian.com Organic and Paid Website Traffic

    Discover how your top competitor’s audience surfs the web so you can tailor your website experience perfectly at every stage of the customer journey. Theguardian.com’s traffic has dropped by -4.45% month-on-month down to current organic search traffic. In addition, paid search traffic has increased by 175.03% up to current paid search traffic.
    Organic Search Traffic

    84.78M

    -4%
    Paid Search Traffic

    17K

    +175%
    Branded Traffic Share

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    theguardian.com Organic Keywords

    Organic Research is designed to help you discover competitors' best keywords.

    theguardian.com Top Organic Keywords

    Organic Research is designed to help you discover competitors' best keywords. The tool will show you the top keywords driving traffic to theguardian.com, while also providing the exact search volume, cost-per-click, search intent, and competition level for each keyword.
    United Kingdom
    KeywordIntentPositionVolumeCPC(USD)Traffic %
    guardian
    N
    		14,090,0000.4111.41%
    guardian uk
    N
    		11,830,0000.695.1%
    the guardian
    N
    		11,220,0000.543.4%
    the guardian uk
    N
    		11,000,0000.692.79%
    facebook
    N
    		837,200,0000.430.77%
    See all keywords →

    theguardian.com SEO Audit

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