The SEO, SEM, PPC and Content Marketing Blog - Semrush

General SEO

4 min read

How To Make Your Content More Visible in Google with “Articles” Snippet

Featuring the content that ranks high is crucial for each and every website. Microformatting with structured data is a simple and reliable way to help your content get SERPs it deserves and be delivered as rich search results. Here‘s how to use “Articles snippet.”

Sergey GrybniakNov 24, 2016

Original Research & Studies

5 min read

Black Friday vs. Cyber Monday: The Search Targeting Battle of Retail and Ecommerce

Which day gets more attention from search? Cyber Monday or Black Friday? Using Semrush data, we compared three major retailers and three major ecommerce sites to see how Black Friday and Cyber Monday are targeted with SEO, PPC and PLAs.

Luke HarselNov 23, 2016

Ecommerce

5 min read

10 Ways To Reduce Cart Abandonment and Recapture Customers for Ecommerce Websites

Here are 10 tried-and-true ways to reduce cart abandonment and recapture those customers before they’re long gone from your ecommerce store.

Matt OrlicNov 18, 2016

Social Media

3 min read

Cross-Posting on Social Media: Should You Do It?

This article takes a closer look at the benefits and drawbacks of “cross-posting” the same content across different social media channels.

Dmytro SpilkaOct 26, 2016

Ecommerce

5 min read

10 Triggered Email Automation Examples for Ecommerce

Triggered email campaigns help your business engage with prospects and customers based on their activity and behavior. These campaigns help you customize the messaging for the particular situation and customer, helping you to bring out the best results from communicating with your target audience.

Abhishek TalrejaOct 18, 2016

General Marketing

13 min read

Free Chrome Extensions Marketers Should Use #Semrushchat

Many people use Google Chrome because they like it and find it easy to use. But the browser becomes even more powerful when you add specific extensions to it. For now, there are many different extensions that enhance the functionality of the Chrome browser and can, as a result, make marketers’ lives better.

Liza VoronkovaOct 10, 2016

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