General SEO

Whether you’re a beginner or an expert, general SEO can help you improve your website’s ranking and reach. Discover the best practices, tools, and strategies from the leading SEO experts.
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Low Hanging Fruit SEO: Quick Wins for Your Site
How to Find Hidden SEO Opportunities with SERP Gap Analyzer
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5 Advantages to Yandex over Google in Russia
Excel for Data Collection on Ecommerce URLs

General SEO

4 min read

How To Use Excel for Data Collection on Ecommerce URLs

The following Excel trick is best used when you have data located inside of your URLs. This happens a lot when you have an ecommerce website that generates dynamic confirmation URLs after a purchase is made.In one particular case, one of our clients reached out to us hoping to find a PPC management company.
Sergio AicardiApr 10, 2014
Social or Organic Traffic

General SEO

3 min read

Is Social or Organic Traffic More Important?

OK, most website owners and marketing managers understand that it‘s not social media marketing versus SEO; the two really go hand-in-hand. The content you create not only fuels your social media activity (keeping you connected to your social audience), it also creates valuable landing pages in the SERPs. This helps your website earn better quality links, which in turn helps build your online brand presence.
Nick StamoulisFeb 27, 2014
Dominate the Search Engines

General SEO

3 min read

How To Use Semrush To Dominate the Search Engines: Part One

For many, the task of dominating their online industry via search engine optimization without a SEO company remains mysterious. Can it still be done Post-Penguin? Post-Hummingbird? If so, how do the SEO experts accomplish it in this new day and age? Just like a handy man, you are only as good as the tools you use. An experienced SEO marketer has a handful of tools at his/her disposal depending on the mission.
Jason HawkinsJan 13, 2014
Online Reputation Management

General SEO

3 min read

SEOquake for Online Reputation Management

In today’s highly competitive online world, you’ll need the cutting edge to keep your brand on top. This holds especially true when it comes to helping your name or brand rank with the specific keywords you’d like to target. SEO is never an easy task thanks in part to its ever-changing requirements.
Krystal ShannonOct 01, 2013
Introduction to CTR

General SEO

3 min read

Introduction to CTR (Click-Through Rate)

CTR stands for Click-Through-Rate. This is the percentage rate at which people click on a particular ad when online. Achieving a high page CTR is essential for achieving PPC success, because it directly affects both the quality score as well as how much a business pays every time someone clicks on their search advert.
SEMrush BlogMay 31, 2013